BTEC International Specialist and Professional Investigating Customer Communications
Specification
Teaching from: August 2021
This qualification will look at the variety of different methods that can be used to segment and target a variety of different customers in different buying contexts, including business to business (B2B), business to customers (B2C) and not for profit (NFP).
All of our short BTEC qualifications are designed to offer flexible, short-term learning solutions to learners. They are designed for teachers to deliver subjects that students are looking to learn for long-term skills stacking. Ideal for Continuing Professional Development (CPD) as well as employment progression opportunities.
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Teaching support and training
Published resources
A full range of published resources is available to support the delivery of our qualifications.