BTEC International Specialist and Professional Investigating Customer Communications

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Specification

Investigating Customer Communications specification
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Teaching from: August 2021

External assessment from: August 2021

This qualification will look at the variety of different methods that can be used to segment and target a variety of different customers in different buying contexts, including business to business (B2B), business to customers (B2C) and not for profit (NFP).

All of our short BTEC qualifications are designed to offer flexible, short-term learning solutions to learners. They are designed for teachers to deliver subjects that students are looking to learn for long-term skills stacking. Ideal for Continuing Professional Development (CPD) as well as employment progression opportunities.

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