Investigating Digital Marketing | Pearson qualifications

BTEC International Specialist and Professional Investigating Digital Marketing

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Investigating Digital Marketing specification
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Teaching from: August 2021

This qualification will help learners understand the key concepts associated with digital marketing, including the impact of digital marketing and the effects on customers and the effective use of digital marketing tools and content.

All of our short BTEC qualifications are designed to offer flexible, short-term learning solutions to learners. They are designed for teachers to deliver subjects that students are looking to learn for long-term skills stacking. Ideal for Continuing Professional Development (CPD) as well as employment progression opportunities.

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