The CIM is the Chartered Institute of Marketing.

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Who are CIM?

The Chartered Institute of Marketing (CIM) stands for better marketing. For over 100 years, CIM has been the universal voice of marketing, championing the industry and its positive impact on organisations, economies, and the wider society. Today CIM play a more significant role than ever in supporting, developing, and representing their members and the profession around the world. 

How does CIM support Marketing students? 

CIM is serious about marketing and the people in it. The CIM and Pearson partnership is designed to help Marketing students stand out and develop real-world marketing skills.  Our collaboration enables students to access:

  • The Marketing Club, brought to you by CIM - this global community for full-time students, provides them with exclusive access to the people, resources and knowledge that helps build confidence and launch careers 
  • Pathways to professional qualifications – module exemptions opening doors to further study and career opportunities with a fast-track route to CIM qualifications 
  • Industry-recognised resources – ensuring learning is aligned with the latest marketing practices.  

Find out more about CIM

What are the benefits which CIM offer students who have studied: 

On successful completion of the BTEC Level 2 Technical Certificate in Marketing, students can apply for direct access to the Level 3 CIM qualification.  

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