Digital Update - March 2021

Digital Marketer

A new online learning programme coming soon on Pearson Learning Hub.

Digital Marketer is a new online learning course created by the School of Marketing in collaboration with Pearson. This interactive content explores the fundamentals of digital marketing - from developing digital strategy to engage customers, customer lifecycle management using digital and social media platforms, through to digital integration and measuring outcomes. The Digital Marketer course is designed to support:

• Digital Marketer apprentices - the learning content is mapped to the Digital Marketer Level 3 Apprenticeship Standard, and will help facilitate off-the-job training and development
• non-apprenticeship learners - who may or may not be in employment, and want to develop their technical knowledge and understanding to prepare for employment in this field or to take their career to the next level.

Find out more

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